Bvlgari Bulgari Serpenti Incantati jewellery Watch 37mm Malachite

For the Bvlgari Serpenti Incantati Jewellery Watch 37mm with the Malachite Dial (Reference 102871), here is the price breakdown and market analysis. This high-jewellery piece is a fusion of Bvlgari’s “Serpenti” icon and their “Incantati” (enchanted) geometric design.

1. Manufacturer’s Suggested Retail Price (MSRP)

As a high-jewellery model featuring a solid gold case and bespoke gem-setting, the retail price is significantly higher than the standard Serpenti Tubogas or Seduttori models.

Retail Price: Approximately $35,800 – $38,500.

Context: Prices can fluctuate based on the specific cut and quality of the malachite elements used on the bezel, as each stone is hand-selected to match the dial.

2. Normal Market Selling Prices (Complete Set)

The Bvlgari Serpenti Incantati 37mm is a niche collector’s piece. Because it is not produced in high volumes, secondary market liquidity is moderate, but it retains value well due to the “high jewellery” status.

Excellent Condition / Full Set (Box & Papers): $28,500 – $31,500

This is the standard range for a 37mm model in very good condition. A complete set including the original luxury Bvlgari box and certificate of authenticity is crucial for this price bracket.

3. Key Specifications & Rarity

Case & Bezel: 37mm 18K Rose Gold case. The bezel is set with brilliant-cut diamonds and custom-cut malachite elements that form the body of the serpent circling the dial.

Dial: Solid Malachite sunray-polished dial. Because malachite is a natural stone, no two dials have the exact same graining or color intensity.

Movement: Bvlgari high-precision Quartz movement, allowing for the slim and elegant case profile.

Strap: Typically paired with a Green Alligator strap and an 18K rose gold pin buckle.